After years of searching for a sweater that made us feel both comfortable and confident, we decided to make our own.
It started with frustration: standing in dressing rooms, settling for sweaters that were almost right but never quite perfect. Too thin, too scratchy, too trendy, too expensive for what they delivered. We wanted something that could handle the foggy mornings and still feel elegant when the sun broke through. Something substantial enough to be an investment, timeless enough to be an heirloom.
Capturing Presence
What if the images didn’t capture our vision?
Then the model slipped into Midnight, and all those nerves quieted.
The Weight of Presence
Presence is more than how you show up physically.
That’s where our first campaign name came from: The Weight of Presence.
The Moment Everything Became Real
If you’re reading this, you’re part of this moment with us.
Your excitement matters to us. your anticipation gives us energy. You’re the reason we believe this story is worth telling.
The Moment You Open the Box
Before a sweater is ever worn, there’s a moment of pause.
That moment matters to us.
On Color and Presence
We knew the color palette couldn't be arbitrary.
After all, these sweaters were never meant to be seasonal trends. They were designed to be lived in. Remembered. Passed down. Anchors for rituals, conversations, quiet mornings, and defining moments alike.
Heritage, but Make it Ours
When we talk about heritage, we’re not referring to the past. We’re talking about the future. About creating something that earns its place over time.
Mango, and Everything that Matters
This brand began with a sweater. But if we’re being honest, it really began with a cat.
The Sweater I Couldn’t Find
There are certain pieces in your wardrobe you don’t forget. Those that made you feel like the best version of yourself. But for me, the sweater was never one of them. But there was this lingering thought: Why hasn’t anyone made a sweater that just works?